Cars International, representatives of Kia in Malta, launched the ‘Only KIA!’ campaign, emphasising the strengths of the brand design and the performance of KIA cars, across all segments.
KIA has long been in fast-growth mode now, both in terms of sales and for the quality it offers in latest technologies, updated designs and optimal driving experience. The research and creative input into the brand over the years have, in fact, led KIA to be one of the top car award winners.
Earlier this year, KIA Motors has been rated number one for quality in the J.D. Power 2016 Initial Quality Study (IQS) in the US. The IQS assesses customer feedback on 33 makes on sale in the US. Kia performed well across its model range, securing segment-topping ratings for the Sportage and Soul models in their respective categories, as well as top-three placements for the Rio and Sorento.
Ranking number one in the entire industry for initial quality is the result of a decade-long focus on craftsmanship and continuous improvement, reflecting the voice of KIA customers, which is the ultimate affirmation.
KIA design, which is the responsibility of European Chief Designer Peter Schreyer, is the winner of prestigious awards, some of which include; the iF Design Award and the red dot Design Award.
This hard work is being reflected sales success, where KIA is registering year-on-year growth of over 15% – a best-ever figure that keeps Kia on course for record sales through 2016.
A KIA strength is achieved by quality cars in every segment, from the most economical and compact vehicles that allows easy mobility and parking, to the most luxurious Sportage and Optima models and SUVs in both petrol and diesel versions, and the environment-friendly hybrids and the electric vehicles.
When buying a KIA, clients are reassured of their good choice by a number of factors; the winning awards the brand has under its belt, design, quality reliability and the family-like aftersales service, where clients are assured peace of mind, sealed with the unbeatable 7-year warranty.
Cars International Ltd are offering limited time offers on their most popular models in stock.
To get personal advice or test-drive any Kia car, visit Cars International, Mdina Road, Qormi, send an email to kiasales@cil.com.mt, call on 2269 2120 or visit the website www.kia.com/mt or Facebook page Kia Motors Malta.