One of the most prominent outlets at Bay Street, within the Rotunda on Level 0, has been taken by Armani Jeans, which is now open.
Covering 250 m2, the ultra-modern outlet displays the full AJ range, including men’s and women’s clothing, footwear, bags and accessories.
Giorgio Armani is synonymous with the best of Italian fashion and is one of the leaders in the business whose empire extends beyond fashion into home goods, publishing and hotels. He first started designing men’s clothes in the mid-1970s, followed soon after by his women’s collection. His clothes were revolutionary at the time, introducing a more natural fit and using a subtle colour palette.
Armani Jeans is a bridge-line collection of denim-related and casual clothing created in 1981. The clothing line in particular remains appealing to a new demographic of young people, who are active, with a keen eye on the latest fashion trends.
According to Jonathan Shaw, Managing Director of Trilogy Ltd, operators of Armani Jeans: “Opening at Bay Street was a logical step for my partners and I, especially with the positive results of the Tommy Hilfiger shop also located within Bay Street Complex on Level 0.
“It is important for us to be present at Bay Street because of its location in the St Julian’s hotel zone and because of its convenience. Being open from 10 a.m. to 10 p.m. seven days a week, including Sunday, is a key selling point of this complex, along with convenient parking facilities.”
For more information telephone 2060 1263 or go to the Bay Street Facebook page www.facebook.com/baystreetmalta.