Growth of ALITALIA’S INTERNATIONAL MARKETS IN 2013
Alitalia strengthens its presence in its international and intercontinental markets. In 2013, the Company recorded excellent passenger results on its international flights (+3.4%). The load factor increased by 2 percentage points compared to the previous year, from 72.8% in 2012 to 74.8% in 2013.
In particular, Alitalia passengers increased on flights to / from Central and South America (+3.6% vs. 2012), where Alitalia connects Italy with four destinations (Rio de Janeiro, Sao Paulo, Buenos Aires, Caracas).
In addition, thanks to the partnership with Brazilian airline GOL signed in July, Alitalia offers a wide range of destinations connecting in São Paulo and Rio de Janeiro. For example, Alitalia and GOL offer connections to every city in Brazil that will host soccer World Cup matches to be held from June 12 to July 13, 2014.
Brazil is a growing market and Alitalia has seized many opportunities for development. In 2013, Alitalia transported more than 311,000 passengers, an increase of over 6% compared to 2012.
In addition to its scheduled flights, Alitalia has planned and carried out approximately 1,000 charter and special flights for numerous national and international clients, including the flight to Brazil by His Holiness Pope Francis on his first Apostolic Journey to celebrate World Youth Day in Rio de Janeiro.
The load factor on Alitalia flights to / from North America was up 1.6 percentage points, from 80% in 2012 to 81.6% in 2013. In 2010, Alitalia joined the transatlantic joint venture with Delta Air Lines, Air France and KLM. Today, Alitalia serves six destinations in North America (New York, Boston, Miami, Toronto, and with seasonal flights, Los Angeles and Chicago) with connections in code-sharing flights with Delta from New York JFK, Atlanta, Detroit and Minneapolis airports.
For the fourth consecutive year, Alitalia has won the award for Best Airline Cuisine in Global Traveler magazine’s GT Readers Tested Survey. Alitalia has also recently received the Expert’s Choice Award for its in-flight wine program in Saveur Magazine’s 2013 Culinary Travel Awards. The prestigious awards recognize Alitalia’s commitment to creating a high-quality Italian dining experience inspired by Italy’s culturally diverse regions and prepared in collaboration with Alma, the Gualtiero Marchesi’s training center for Italian cuisine, and AIS – the Italian Association of Sommeliers.
Despite the delicate macroeconomic situation in 2013, Alitalia has continued its expansion of international routes inaugurating new flights from Rome to Prague, Bilbao, Copenhagen, Krakow, Montpellier, Oran, London City, Podgorica, and from Milan Linate airport to Vienna (in addition to connections from Milan Linate to Warsaw and Prague beginning in March 2014).
The reorganization and optimization of arrival and departure flight times, known as “re-hubbing”, was completed at the end of October at Rome Fiumicino hub. As a result, Alitalia offers more convenient connections for passengers connecting from other Italian airports and for those returning on flights from North America.
The indicators of these first weeks confirmed the Company expectations in terms of traffic flows and flight loads. In particular, since the project began, the load factor on flights to / from Rome Fiumicino grew by nearly 3 percentage points over the same period last year, from 66% to 69%.